Digital Marketing Officer at Ali Abdulwahab Al Mutawa Kuwait

About the Role

Join Ali Abdulwahab Al Mutawa in Kuwait as a Digital Marketing Officer and help drive growth through high-performing paid and owned media campaigns. You will plan, build, and manage advertising across Google, Meta, Snapchat, and TikTok while collaborating with creative, marketing, and ecommerce teams to deliver measurable results.

Key Responsibilities

• Plan, build, and manage paid advertising campaigns across Google, Meta, Snapchat, and TikTok, following performance marketing best practices.
• Develop audience targeting strategies including prospecting, retargeting, and lookalike audiences with clear segmentation.
• Implement bidding strategies aligned with campaign objectives such as conversions, traffic, or engagement.
• Monitor campaign performance daily, conduct A/B testing on creatives, audiences, and campaign structures, and translate data into actionable optimizations.
• Support email marketing, push notifications, in-app messages, and WhatsApp campaigns, and help build automated customer journeys.
• Work with CRM tools to deliver personalized, timely messaging based on behavioral, transactional, and lifecycle data.
• Prepare regular performance reports with clear insights and recommendations, and provide feedback on creative performance and audience trends.

Required Qualifications

• Proven experience managing paid digital campaigns across multiple platforms.
• Strong understanding of campaign architecture, audience segmentation, and budget allocation.
• Familiarity with CRM tools and cross-channel communication flows.
• Ability to analyze data, track KPIs, and translate insights into growth opportunities.
• Experience with A/B testing and iterative optimization of creatives and audiences.
• Excellent collaboration skills with creative, marketing, and ecommerce teams.

What We Offer

• Competitive compensation package with growth opportunities in a dynamic market.
• Collaborative work environment and exposure to diverse digital marketing channels.
• Clear performance objectives and support from experienced marketing leadership.

How to Apply

If you are ready to take on a hands-on digital marketing role in Kuwait, submit your resume and a brief note on your relevant campaign experience. The hiring team will review applications and reach out to shortlisted candidates.